pAI Revenue Impact Simulator

Illustrative example — enter your own figures to model your institution

This simulator quantifies the annual revenue and cost impact of deploying Bridgewise pAI across a retail investment book. Each result is built directly from your client data — counts per AUM band and per-client revenue — so the path from raw inputs to bottom line is fully transparent. Edit any figure to model your own institution.

Your client data→ Revenue gap per client→ × activation × clients→ Impact per band→ Total annual impact

Your client base — by AUM band

Client counts and per-client annual revenue. These are the only hard inputs the model needs — all editable.

	Self-directed clients		Advised clients
AUM band (000s)	Accounts	Trading rev / client	Accounts	Trading rev / client

Trading rev / client = all commission-based revenue per client, per year — Buy & Sell, custody, and distribution fees combined. Core accounts exclude the small group of hyper-active traders (typically the top ~10% of self-directed accounts) who already out-trade advised clients, so the uplift lever runs on a deliberately conservative base. Self-directed clients earn the bank materially less per head than advised clients — that gap is what pAI closes.

Shared assumptions

Activation, growth and advisor economics applied across the model

Organic growth on eligible base10%

Extra clients pAI reaches, on top of today

Activation — trading & related25%

Self-directed clients lifted toward advised revenue

Advised book moved to pAI25%

Advised clients served by pAI instead of an advisor

Advisor cost / year

₪

Fully-loaded annual cost of one advisor

Advisor coverage

Clients one advisor covers

Churn reduction5%

Improvement on today's attrition

Advisor cost / client (derived)

—

advisor cost ÷ coverage

1 · Trading & related revenue uplift

Self-directed investors who engage with pAI trade more, hold more, and take up distributed products — lifting their commission, custody and distribution revenue toward advised-client levels.

Subtotal

—

AUM band	Converting clients	Advised / cl	Self-dir / cl	Uplift / cl	Contribution
Total

Per band: core accounts × (1 + growth) × activation × (advised − self-directed revenue per client)

2 · Saved advisor cost

pAI serves part of the advised book directly, at a fraction of a human advisor's cost — the displaced cost drops to the bottom line.

Subtotal

—

AUM band	Advised accounts	Moved to pAI	Advisor cost / cl	Contribution
Total

Per band: advised accounts × share moved × advisor cost per client · advisor cost / client = ₪1,000 (advisor cost ÷ coverage). pAI's own cost is a separate calculation on your side and is not netted here.

3 · Churn prevention

Clients who engage with pAI are less likely to leave — each retained client protects a year of revenue, valued at its own segment's level.

Subtotal

—

AUM band	Clients	Retained	Revenue / client	Contribution
Total

Per band: (self-directed + advised clients) × churn reduction × that segment's revenue per client

Each retained client is valued at its own segment's self-directed trading revenue — no blending across bands, so the saving reflects exactly what that segment is worth per year.